Rong Chen

Rong Chen

Director of Strategy at Perfect World Co., Ltd.

China

Current
  • Director of Strategy at Perfect World Co., Ltd.
Past
  • COO at TripGarden.com
  • Consultant at The Boston Consulting Group
  • Associate at AT Kearney

2 more...

Education
  • University of California, Berkeley - Walter A. Haas School of Business
  • University Of Minnesota
  • University Of Southern California
Connections
180 connections
Industry
Management Consulting
Websites

Rong Chen’s Summary

More than ten years of experience leveraging technology to serve business needs, managing across various corporate functions including strategic planning, marketing, product and service development, operations and supply chain, procurement and contract negotiation, in both large company and start-up environments

MARKETING: Technical Marketing, pricing, channel strategy, consumer insights

OPERATIONS: Expertise in Supply Chain Management, procurement strategy, sourcing, commodity management, contract negotiation, supplier management

ENGINEERING: Design for Manufacturability, Design for Cost, Design for Service

ENTREPRENEURIALSHIP: COO at TripGarden.com, a vertical portal focused on the outbound travel market for Chinese

Rong Chen’s Specialties:

Corporate Strategy, Competitive Analysis and consumer insights, New Media (Internet, mobile) Marketing, Negotiation, Supply Chain and lean manufacturing


Additional Information

Rong Chen’s Websites:

Rong Chen’s Groups:

BCG Alumni

  •    Haas/Berkeley Alumni
  •    Executive Suite
  •    On Startups - The Community For Entrepreneurs
  •    China Business
  •    Consultants Network
  •    eMarketing Association Network
  •    The Official USC Alumni Association Group
  •    The Recruitment Network
  •    Top Consulting Firms - Employees and Alumni
  •    BD Networking

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