Marketing entrepreneur
China
Marketing entrepreneur
China
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Born in Madrid, Spain, I have been living and working in the green Ireland, the cold Norway, the freezing Finnish Lapland, and have traveled throughout the whole Europe, from Iceland to Greece and everything in between. Married to a Chinese wife, we moved to Shanghai to take an MBA, and soon afterwards I started engaging in entrepreneurial ventures, together with collaborating with different companies in their operations in China at a senior level.
Marketing specialist, creative and out-of-the-box thinker, most of my professional experience has taken place in the entertainment industry and food & beverages, but now it is taking a turn to renewables. I have also worked for the public and consulting sectors, and in my leisure time enjoy learning Chinese, watching movies, reading, drawing and designing, playing guitar, practicing sports (tennis, ski, basketball, darts -is this a sport?), and traveling to remote places. However, since the birth of our twins, they take up most of my free time - and I love it.
Creativity, out-of-the-box thinking, differentiation, social networking, negotiation with media, events organization, trade marketing, motivation of teams, leadership, FMCG, food & beverages, solar energy, Solar Panel, PV module, Grid-Tie Systems; BIPV, Solar Power Plants, Photovoltaics
MBA , Business , 2005 — 2007
Full scholarship granted by La Caixa and Casa Asia
International Marketing , 1993 — 1994
Erasmus exchange programme scholarship
B.A. Business Administrations , Business , 1989 — 1994
Marketing, Design, networking, Investment, music, film industry, solar energy, books, Asia, nature, comics, internet, solidarity, cats (though I'm allergic to them), guitar, gardening, painting, tennis, skiing, soccer, computers, rum & cola, Plaza Mayor in Madrid
CEIBS Alumni Association, AIESEC, Asociacion de Ex-Becarios de La Caixa, Asociacion de Becarios del ICEX, Casa de España en Shanghai - 西班牙之家 (founder)
ERASMUS scholarship in Dublin, Ireland -1993/94
Spanish Ministry of Foreign Affairs scholarship in Savonlinna, Finland -1996
ICEX scholarship in Oslo, Norway -1997
La Caixa/Casa Asia full scholarship in Shanghai, China -2005/07